Over the years Coca-Cola has come up with ingenious ways to get people talking about the brand. Whether its tall vending machines that require people to help each other to get a Coke or the de-branding campaign (which I used to propose to my fiancé) where everyone was searching for their name.
This time the marketing geniuses have come up with a novel way to repurpose old plastic coke bottles and keep them out of rubbish heaps and our oceans!
With a line of around 16 bottle caps (that are being distributed for free in Vietnam and soon Indonesia and Thailand. So of these awesome caps include a “magic marker”, sprayer, pencil sharpener, water gun and much more. Check out the video below to see what can be done:
Found on: YouTube